the right hook
The Right Hook once again invited us to create their Christmas Cards. We readily agreed as they have been receptive to most of our informal ideas and the guys are an easy-going bunch; a breeze to work with.
We wanted the message to be clear and simple, something along the lines of “The Right Hook gifts a knockout punch to your competition” was what we were gunning for. We wanted it to be a light-hearted, pun-intended greeting card that their clients would find unusual and hopefully interesting.